Travel & Tourism
Hi, Moab Office of Tourism. I’m Jim Morrissey, ECD, at Vladimir Jones.
Here’s a look at just some of the destinations I’ve worked on.
Out of the sea of sameness
How do you stand out in the sea of sameness in the ski resort industry?
Remove the blue skies and big powder days. And tap into a truth - you become someone different at Snowmass. So go on, meet your Outside Side.
Uncover Your Different
Uncover Your Different
Uncover Your Different Uncover Your Different
For more than a century, Santa Fe has been known as The City Different. We created a campaign that leaned into the art, the food, the culture that truly makes it a one-of-one destination.
Virtual Margarita Trail
The Margarita Trail is one of Santa Fe’s most popular attractions. When COVID-19 hit we wanted to provide local Mom-and-Pop restaurants and bars a chance to get their name out there and to let travelers experience Santa Fe from the comfort of their own couches. Within one week from concept, we got locals sharing their famous margaritas with the rest of the world. Helping to take the edge off for many during the early stages of the pandemic. Press: Forbes and Media Post.
Truth or Dare?
To attract visitors and corporate meeting planners, we came up with a campaign to overcome challenges that come with vacation planning and hosting annual conferences. We played into Denver’s strengths. Truths unveil the city's destination appeal. Dares challenge planners to engage in Denver's more vibrant offerings. Ready to play?
Coming of Age
Our challenge was to appeal to parents with teenagers to showcase why Vail was the perfect escape to grow closer - even
though you can feel worlds apart.
